Video by Adam Nalapraya
Photographer: Shirin Carter
HMUA: Hendra Widjaja
Model: Emily Ashton
Styling Assistant: Samuel England
Music: ‘Fade’ by Catlips
Here is my first ever campaign video for ShopGoh! I’m so excited to share it with all of you. It was an amazing experience shooting the lookbook and campaign that day – the team dynamic was awesome! ShopGoh has been live for two weeks now and it has been going better than I could’ve imagined – have you checked it out yet?
I’ve always loved finding cute pieces for people, be it my siblings or friends – I just get so much enjoyment from the search and also the satisfaction of them loving what I found. You do not need to spend a lot of money to look good, so I based ShopGoh on what I believe makes the perfect wardrobe; a mix of high-quality, affordable garments paired with secondhand designer pieces. Wearing head to toe of one designer is boring; the most interesting outfits are made up of a mix of high street and designer.
I’ve never wanted to tell people what to wear, or how to wear things, but merely suggest or inspire new ways of styling. So I want ShopGoh to be a place for you to find cute pieces that you can incorporate into your own look and make them your own – because your own unique, individual style is the best style you could ever have. ;)
Watch the video in HD > here.
**BIG LOVE to ZOMP for allowing me to borrow their exquisite footwear for the campaign and lookbook! And Catlips for the awesome track!